Business Analytics & Dashboards
Simple dashboards and reports that show what’s actually happening.
- KPI tracking
- Sales & performance reporting
- Dashboard setup

I help small business owners understand what’s happening in their business, where money may be wasted, and what steps actually make sense next.
Not every business needs more marketing. Let’s find out what yours needs.
Simple dashboards and reports that show what’s actually happening.
Know where your ad money goes, and improve it month by month.
Find ways to help more people find your business online.
Turn messy spreadsheets into data you can use.
Most clients start with a Business Checkup. Ongoing support is optional.
Traffic drops. Leads slow down. Ad costs rise. Reports get confusing.
Usually, the answer is already in the numbers — it just needs to be found and explained clearly.
Understand the problem.
Find the patterns.
Give practical next steps.
A dashboard should answer questions, not create new ones.
Business overview · Illustrative monthly report
Demonstration only. These are example figures, not actual client results.

I’m originally from Brazil, and one thing that has always mattered to me is connection — getting to know people, understanding their story, and helping them move toward something better.
You deserve to understand what is working, what is not, and where your next opportunity may be.
I have a master’s degree in Business Analytics, and my background is in data, reporting, compliance, and performance measurement. But what I really enjoy is taking information that feels confusing or overwhelming and turning it into something clear, useful, and actionable.
I started Doctor Data Analytics because small business owners should not have to feel lost in their own numbers.
My goal is simple: work directly with you, ask the right questions, and help you move forward with confidence.
Based in Chattanooga. Working with businesses anywhere.
We look at your situation first. Then decide what, if anything, you need.
No pressure. No guaranteed-results pitch.
Just a conversation about your business.
Describe what you’re seeing.
I look at what’s available.
I explain it in plain English.
Do it yourself, get help, or move to ongoing support.
A Business Checkup is a starting conversation, not a commitment to a monthly contract.
Helpful to have ready. Not required.
Every report covers: what happened, what worked, what didn’t, and what’s next.
Tell me what you’re seeing in your business. I’ll review it and help you understand the best next step.